Five Business Questions

Be fair, attentive, and customers
will return.

This session answers five questions
people have asked me.

"How do I make money copy-writing?"

The first line in copy-writing, head-line, must
hold the reader's attention. Its job is to stop
his/her eyes from running to someone else's
advertisement. The individual must see a
benefit(s) in that line.

Think about what grabs your attention.
The head-line should be no longer than
six words.

As with all good copy, there's a beginning,
middle, and ending. Don't drag-out the
middle. It'll lose the reader.

Describe how the product or service will
benefit him/her. Urge the reader to buy.
Make it easy to purchase. Perhaps, include
a payment plan. Close.

Check out The Freelance Work
Exchange for copy-writing
opportunities.

"How can I increase sales?" Several
people asked.

The first step is to make sure the customer
is happy, satisfied. If he/she is, you'll get
repeat business.

Arrange easy payment plans. An
installment plan, for example. This
is where the customer pays monthly
until the bill is paid. The customer
receives, wears, flaunts, the product
before it's paid for. It couldn't get
any better for the customer.

Work within a customer's budget.
Show them you're on their side.
E-mail them about discounts,
coupons, and any information to
help them.

This will show you care, and you'll
receive customer loyalty.

Customers will give you free
advertising by telling friends and
family. The word-of-mouth advertising
spins more customers your way than
a placed ad.

"Is there, really, a way to make
money online?"

As with anything, be cautious
when deciding to work with a
plan. The following is a starting
point.

Weblogsinc.com pays you to blog
for them, or you choose a writing
idea.

Reviewme.com allows you to
review, promote, products.

Blogburner.com pays you to
blog, and make money. They'll
split the revenue fifty-fifty with
you.

Textbroker.com is a work-at-
home job. You determine writing
time. The title is Freelance Author,
and payment is up to $20.00 for
500 words.

"How to stop employee turnover?"

Place the right person in a job.
Don't sit Mack in Customer Service
if he has no experience. Employees
should be in areas they excel at.

Encourage a team atmosphere.
Everyone must work toward a
common goal, the organization's
goal. Give credit to the team when
a job has been well done.

Be open to suggestions, questions.
Don't be afraid to interact with
employees. Although, it's,
sometimes, hard due to work
activities. Still, make the time. It
develops loyalty from employees,
and demonstrates 'you're all 'ight'.

Express, applaud, how well an
employee is doing, have done. It
fosters tighter bonds to you, the
organization.

"What are the best businesses
to start?"

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