Successful Internet Business

Be fair, attentive, and customers
will return.

A successful Internet business
must keep in mind its target
market. I'm referring to any
product or service sold on
the Internet.

Direct your advertising at
your target market.

"Where do I find my target
market?" You tapped
your fingers on the desk.

Find your target market
by researching. Get an
idea about who they are
from forums.

Discuss your idea, part
of it, and see who responds.
The 20--35 year olds, teens,
or senior citizens? The
age group who shows an
interest in your product or
service is your target market.

Don't be afraid to try chat
rooms. It's possible to get
tips, pointers, and a new way
of looking at an old idea.
All, any, information is possible
feed-back. Sift through it to
see what's useable.

Personally, I've found chat
rooms to be a wealth of information.
A few hours spent in a chat room
helped me come-up with new ideas.
I didn't dismiss the old, but held
onto it for future use.

Every e-mail or snail mail should
list your product or service. Every
person is a potential customer.

Person A mentions you, your
product, to person B, and
the second person could become
a customer.

The word-of-mouth advertising
from person A and B spreads
like wild fire. Word-of-mouth
gives you more coverage than
a paid ad.

A happy customer is a repeat
buyer, and loyal. Every successful
Internet business strives to keep
customers informed of new products,
services, and provides information
to help them.

Sponsor contests, no shipping and
handling charge on orders over a
certain amount, promise a free gift
to the first one-hundred customers,
give away free reports, and/or ask
for suggestions to better serve them.

Sales is increased by linking to
another web site(s). Once traffic,
people, visit, your page should
inspire them to buy.

The ordering process must be
easy, and use of a credit card
smooth, secure. Everything on
it is user friendly.

Don't become frustrated,
disappointed, with yourself if
you're not making money. A
successful Internet business
isn't made in a few months.
It takes years. Often, it'll be
five or more years before
seeing a profit.

The successful Internet business
keeps its target market satisfied.
Your line of communication is
always open. E-mail with
updates, special offers, discounts,
and/or information to help them.

Make money by linking to successful
web sites. It gives your target market
options.

Of course, be open to feed-back on
your product or service, and a
successful Internet business will
be yours.