Be fair, attentive, and customers will
return.
Business ethics is how you handle
moral, social, business activities.
It brands you. When your name is
thought of, so is your moral out-look
on business.
Your personal ethics determine how
you communicate, do business.
On a scale of one to ten, business
ethics sits next to ten.
"Why is it important?" You asked.
It points to honesty, fairness. If,
for example, customers were paying
too much for a product or service,
what would be the fair course of
action?
Notify them with the refunds, credit
their accounts, or allow them to make
the decision?
Customers appreciate honesty, and will
become a repeat buyer. Often, they
will recommend others.
You, your business, adhered to a moral
standard. The act of returning money
that didn't belong to you gained customer
loyalty, and new customers.
Customers will share the experience
with friends, family, and associates.
It adds up to free advertising. Word-of-
mouth advertising spreads faster, gives
more exposure than an ad placed.
Weave the same quality, character trait,
throughout your business activities.
On an occasion, your supplier gave you
a discount. A second call was made by
you to the supplier. The partner didn't
know you received a discount. He was
going to give you a second discount on
the same order.
What should you do?
Eventually, the mistake will be found. In
short, if you're aware of a mistake, yours or
someone else's, speak-up.
Don't wait for it to be pointed out. Sometimes,
the person exposing a blunder
misunderstands your side, point of view.
The organization's business ethics is explained,
on day one, to new employees. In meetings,
bring up the topic, and where to report
questionable practices.
It has been my experience, when an employee
encounters a situation, it's too late. If no
one mentioned how or where to take a problem
since day one, the employee will handle it
his/her way.
It's one of the responsibilities of leaders,
managers. Keep employees informed.
It's easy to go along, for some, with bad
business ethics. It takes strong, determined,
people to pick the right rode.
You, the small business owner, must adhere
to business ethics.
Employees take actions according to
your behavior, or follow your lead.
"If it's good enough for the boss, it's good
enough for me."
A customer, with a major account with you,
wants your help to get a contract. He
can't get it on his own. Why? He was
involved in dealings under the table.
He disregards business ethics. He
offered money for your help.
Why you?
Situations will arise that test your
business ethics. What would you do?
Once you give into it, the person has
something on you. What's to say he
won't use it to force you into a worse
situation.
It's important to adhere to business ethics
to keep reputable customers, suppliers,
and anyone involved in your business life.
Also, business ethics keeps you on the
right side of the law.
You are branded by your moral, social,
code in business.
Happy customers share their experiences
with associates, friends, and family. The
act of talking about you, your business, is
free advertising, and it ignites faster than
an ad. The organization's business ethics
must be discussed in meetings. It's too late
to apply business ethics after a problem is
in motion. Grow your business as you
adhere to business ethics.
Wednesday, May 21, 2008
Why Adhere To Business Ethics?
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